July 20, 2025. West Fraser is promoting its carbon negative message via eight sponsored natural gas powered eco trucks, operating from Selco’s Minworth Delivery Hub which covers Birmingham and surrounding areas. The collaboration highlights the connection between Selco’s sustainability goals and West Fraser’s Carbon Negative panels that promote sustainability from “tree to truck”.
Daniel Andrew, Senior Account Manager at West Fraser, explains, “West Fraser is proud to collaborate with our valued partner, Selco, and sponsor these new environmentally friendlier trucks. We are highlighting the commitment both our businesses have to decrease the impact we have on our environment, by promoting our net carbon negative wood panels and transporting these on eco trucks.”
Lee Taylor, Category Manager at Selco, elaborates, “At Selco Builders Warehouse, we are firmly focused on continuing to develop a long-term and sustainable business model. We are focused on the effects our operations are having on the environment, and we’ve already made important strides forward, from fitting LED lighting across our entire estate, to beginning an overhaul of our transport system. We have a responsibility, not only to the environment and the local communities in which we operate, but also to manufacturers, suppliers, and hauliers.
